Which document is primarily written to persuade readers to take action?

A proposal is primarily written to persuade readers to take action, making it fundamentally a persuasive document. Its main goal is often to convince the audience, whether it be decision-makers, stakeholders, or potential clients, that a particular course of action, investment, or partnership is beneficial and worth pursuing. Proposals typically outline problems, suggest solutions, and provide rationale for why the audience should agree to the proposed plan, making a strong case to prompt a specific response or engagement.

In contrast, a user manual, service manual, and procedures are primarily informative documents. A user manual aims to instruct users on how to operate a product effectively, providing clear and straightforward instructions without the intention of persuasion. Similarly, a service manual provides technical information to assist in the repair or maintenance of equipment, while procedures offer step-by-step guidelines for completing specific tasks. While these documents may be important in their own right, their primary objective is not to persuade but to inform or instruct.